About

ALEX STRILER

If you're looking for sponsors, start with Alex's bestseller, Motorsports Marketing and Sponsorships. It combines over 20 years of practical experience in issuing, selling, and activating sponsorships.

If you don't like to read, you can attend his virtual summits, in-person presentations, and watch or listen to the recordings instead.

You may decide to hire an agent, work with an agency, or hunt sponsors alone, but you should always be weary of those who charge a monthly retainer without first producing results.

Podcasts & Shows

Creators and Coffee #23

Off-Road Racer Podcast #61

The Race Show Live

Fast Brackets Podcast #112

SxS Guys Podcast #78

The Dirt Life Show #72

Racers in Rental Cars

Down & Dirty Radio Show #407

Jim Beaver's Project Action #38

Joe's Rod Shop #105

The Jim Beaver Show

Game Changers: Innovation + Inspiration San Diego State University

Quotes & Publications

Thought Leaders, Performance Racing Industry Magazine

Special Report: Success Sponsor Relationships, PRI Magazine

The Science of Sponsorships, PRI Magazine

25 Best Motorsports Books of All Time, BookAuthority

Bite the Bullitt: Should Your Race Shop Sponsor a Race Car?, Signs of the Times

How to Retain Your Sponsors, Circle Track Magazine

Sponsors Follow When Competitors Make Motocrossover, Sports Business Journal

How to Succeed in the Racing Industry: Motor Sports Newswire

Business is Now an Action Sport, Brand-as-Business Bites

Lund New LOORRS Safety Truck Sponsor, Short Course Racer

X Play Nation of Action Sports (c) 2011 Group Y Book Review, Group Y

Polaris Teams Up with Lucas Oil Off Road Racing Series, Power Sports Business

How to Digitally Track Marketing ROI on Offline Sponsorship Efforts, Gate 39 Media

Cars We Remember: Christmas Visit With Santa Provides Gift Suggestions for Car and Motorsport Lovers, Fosters

Books

Motorsports Marketing and Sponsorships (c) 2016

X Play Nation of Action Sports (c) 2011

Everyday Reds (c) 2009

Employment

SPONSORSHIPSUMMITS.com, Founder & Host, 2019 - present

STRILER PUBLISHING, President & Author, 2009 - present

LUCAS OIL PRODUCTS, INC., Director of Sales & Marketing, TEAM LUCAS, 2011 - 2019

CHAMPIONSHIP OFF ROAD RACING, Director of Sales & Marketing, 2005 - 2008

OSIRIS SHOES, President & CEO, 2004 - 2005

BOKASMO & CO, Founder & CEO, 1998 - 2003

SANTANDER INVESTMENT SECURITIES, Vice President of Institutional Fixed-Income Sales, 1996 - 1998

BEAR STEARNS, INC., Vice President of Institutional Fixed-Income Sales, 1992 - 1995

Education

B.S.B.A., CAL POLY POMONA (1989), California State Polytechnic University

M.B.A., CLAREMONT GRADUATE SCHOOL (1992), Peter F. Drucker Graduate Management Center

Doctor of Letters (honoris causa) (2018), APOLLOS UNIVERSITY (Honorary degree)